About Naren

He built the system he teaches.

Naren Arulrajah is the founder of Ekwa Marketing. For more than twenty years, he's helped healthcare practices grow, and he teaches the same system in public, on stage and on air.

Naren Arulrajah, founder of Ekwa Marketing

Who he is

Naren founded Ekwa Marketing to give healthcare practices a marketing partner that actually moves the needle. Under his leadership, Ekwa has grown into a team that helps practices across dental, veterinary, medical aesthetics, and more get found, get liked, and get chosen.

Ekwa is the best known of what Naren has built, but it isn't the whole story. He is also a speaker, an author, and a host or regular voice on a range of healthcare podcasts, where he teaches the same system in public. What ties it all together is a simple belief: good practices deserve to grow, and growth shouldn't be a mystery.

He is just as comfortable talking about the founder journey and giving back as he is about SEO and AI, because to Naren, building a company and building a brand are the same work: earn trust, deliver value, and keep showing up.

What he believes

The ideas behind the work

Find you. Like you. Choose you.

Naren reduces marketing to something practices can actually act on. Help the right patients find you through search, like you through video, reviews, and a clear experience, then choose you with trust and an easy path to book.

AI is changing search, not the fundamentals.

AI is reshaping how people find and judge a practice, and Naren spends a lot of time helping owners adapt. But the goal hasn't changed: be visible, be trusted, and make it easy to say yes.

Healthcare practices deserve honest growth.

No hype, no lock-in, no vanity metrics. Naren believes a healthy practice grows on a repeatable system the owner understands, not on luck or pressure.

In the media